True Connection

We’ve been growing relationships with small to medium sized businesses like
yours for well over a decade. Along the way, we’ve learned that building and
maintaining trust with our clients is just as important as the solutions we create.

Trust is the currency of the modern internet.

At TrueApex we’ve built our business around systematically developing positive
customer experiences and are passionately committed to helping your business
to do the same, even if you’re not sure where or how to begin.
We’ve grown up helping our partners understand and adapt to an ever evolving
digital market, guiding their online endeavors to nurture connections with new and
existing customers alike.


Web Application Development

We offer a full range of web solutions including responsive design, mobile first. We use content management system approaches that let you own your voice.

Brand Management

Marketing materials looking a little all over the place? Have questions about how to brand? We’ll help you get ship shape in no time.

Search Engine Optimization

Did you build it but nobody came? We can figure out why and help you revise your content to drive customers right to your door.

System Administration

We can help you design and maintain complex infrastructure. Need to troubleshoot that orphaned tech project from the early 2000’s - we’re your huckleberry.

Meet the team

    Web Designer and Developer

    Rafael is an experienced and talented designer and developer. His strong understanding of system engineering along with background in graphic design gives Rafael unique insight into solving problems that go beyond coding requirements. Experienced in CSS3, HTML5, jQuery, and PHP, Rafael is also talented in the use the of the entire application stack within Adobe Creative Suite, such as Photophop, Illustrator and InDesign. Rafael has his Bachelor’s degree in Systems Engineering.

    Senior Solutions Engineer and Founder

    Understanding the value of data takes time. With 13 years of professional experience and what is best described as a diverse background in analysis Alex is focused on making every True Apex project deliver the tailor made business results the client needs. With an undergraduate degree in Geographic Information Systems and a Masters Degree in Information Security Alex’s background includes working with Start-Ups, SMBs and Fortune 1000 clients. With so many technological platforms to chose from knowing which tools to use often differentiates success from failure. Alex guides this process one technological component at a time by focusing on business requirements and efficacy.

    Web Architect and Developer

    Eugene is a architect level LAMP stack developer with an extensive and rich experience in PHP, Java, C++, CakePHP, MySQL, AngularJS, NodeJS, jQuery, and OOP. Eugene has spent the last 7+ years developing numerous online web applications and websites. He has extensive knowledge on both Drupal and Wordpress, and other MVC management systems. Eugene is completing his Doctoral Degree.

    Senior Graphics and Brand Designer

    Creativity comes in many sizes, shapes and disciplines. Andy is a seasoned and creative designer with a long and eclectic career. Although his passion has always been focused on the industrial and graphic arts, his early professional life began as that of a mechanical design engineer. Gifted with a natural mechanical ability and an affinity for problem solving, his technical expertise has proven invaluable in the development of logos, advertisements, websites, catalogs, manuals, technical writing, illustrations, photography and other marketing collateral—for hi-tech clients. Andy brings a strong customer-centric philosophy, nurtured and honed during years as an applications sales engineer. You’ll usually find Andy immersed in creative tools like Photoshop, Illustrator and InDesign, but he’s equally comfortable, proficient and creative using engineering tools such as AutoCAD and SolidWorks.

    Senior Graphics and Brand Designer

    Lowell’s experience with the Internet as we know it dates back to 1995, making his experience profound and holistic. In this amount of time Lowell has become equally comfortable managing graphic design elements, content management systems, to shell scripts and web server settings. His vast experience has made him the ideal candidate to work with large institutions such the State of California Resources Agency, MySpace, and UCLA.

    Web Designer and Developer

    Das is a front and backend web developer. With a strong background in various MVC systems he’s proficient in developing in C/C++, CSS3, HTML5, various JavaScript frameworks, PHP, Python, and using OOP standards. With over five years experience working in various high-paced development environments, Das brings a tremendous work ethic along with his talents.

    Frontend Web Developer

    Vitaliy is an experienced and talented frontend web developer. His specialties include the implementation of mobile friendly and responsive themes. His experience with Compass, CSS3, HTML5, SASS, SUSY, along with various other frontend frameworks allows him to provided highly customized and optimized user experience on virtually any screen size. Making sure that your visitors are getting the best possible browsing experience on every visit.

    System Administrator

    Diego is an expert GNU/Linux systems and UNIX flavored System Administrator. Having deployed and managed CDNs, High Availability Clusters, Monitoring, Transcoding, and Streaming services, Diego’s systems experience is highly advanced. Diego’s talents allow us to deploy highly sophisticated web applications to meet the majority of client demands.

    Sales and Account Manager

    Tony is a enterprising advisor and consultant for True Apex clients. Experienced, numbers & bottom-line driven manager with a hands-on approach to building relationships. Tony brings the kind of honesty and commitment to client relationships that are hard to find. His functional strengths are in business planning, sales, and strategic marketing. With nearly 15 years of sales and channel development experience Tony brings immense value to clients by helping them identify and prepare for their goals, years in advance.


Web Design
  • Core Power Technologies
  • Grand Prix Audio
  • Ribbon Mics homepage
  • BGW homepage view
  • Cornerstone's homepage view
  • All Sensors homepage view
  • FlowHouse homepage view
  • Pass Laboratories new site
  • Vodex Homepage view
  • Absolut-Forex Homepage view
  • Eurofxmaster homepage view
  • Coffee4kids Homepage view
  • FX-Zen Homepage

World Brands Are Some Of
Our Satisfied Clients

Digital agency that loves designing great websites.

Dimension Data logo
Pass Laboratories logo
Arctic Zero logo
UCLA logo

877-904-APEX (2739)

402 West Broadway, Suite #400 San Diego, 92101. California

Contact Us

Let us know what are your goals and we’ll give you a clear understanding of what we’ll charge


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